French Blue Winery is collaborating with C. Mondavi & Family and American winemaker Stephanie Rivin to release its first red blend — a Bordeaux Rouge.
“Creating a Bordeaux Rouge has been a dream since I moved here, and we were able to work with some excellent, estate-grown fruit for this new offering. The Bordeaux Rouge rounds out our line, complementing our Appellation Bordeaux Contrôlée Rosé and Sauvignon Blanc,” Rivin said. “It’s rich and layered, with the powerful structure of the Cabernet Sauvignon balancing the soft fruit of the Merlot. Above all, I hope our fans will find it to be a simply delicious wine – it pairs well with cold-weather comfort foods like beef bourguignon or rich onion soup, or just with a roaring fireplace.”
The wine is out just in time for Valentine’s Day, Rivin said.
Sourced from a single 60-hectare estate in Périssac, in Bordeaux’s Right Bank region, the wine is a blend of 80% Merlot and 20% Cabernet Sauvignon and is aged for 12 months in 50% French and 50% American Oak.
“With its approachability, quality, and charming personality all combined with the proven market success of our Rosé, French Blue already has a passionate following. The new Bordeaux Rouge is a natural addition to the line, giving us the chance to showcase the varietals for which the region is perhaps most well-known,” said Pam Novak, senior marketing director of C. Mondavi & Family.
Novak said there was momentum in the French Bordeaux Red Blend market, with both sales volume and dollars for the category showing double digit increases over one year ago .French Blue also has an established consumer base, with the French Blue Rosé currently ranked as the number one French Rosé among all Bordeaux offerings in the Super Premium price category, according to C. Mondavi & Family representatives.
Also new are 2021 vintages of the French Blue Rosé and Sauvignon Blanc. For these wines, Rivin worked with growers in the Entre-Deux-Mers region.
The full French Blue line is available nationwide at a suggested retail price of $14.99 per 750 ml bottle.
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